You’re running a service business with a head full of ideas… and you’ve already tried or thought about turning them into online income - but the tech, the time, and the lack of strategy has left you stuck.
You’re not the problem. You just need the right foundation.
What if, in just 70 days... you had your digital offers ready, a system running that finally gives you what you’ve been chasing for months: consistent leads, effortless sales, and the relief of knowing your business is actually moving forward.
PRESELL ENDS
If you’ve been piecing together digital offers, watching endless tutorials, and still feel like nothing’s working - this is your shortcut.
Inside Align and Build, you’ll finally create the foundation your online business has been missing - with clear guidance, simple systems, and tech that actually works.
By the end of 10 weeks, we will have cut through the noise, the random tutorials, and the endless guesswork. You’ll be crystal-clear on your offers, have built the systems that sell them, and launch with full confidence - knowing everything actually works.
It’s not another course. It’s a complete build-with-you experience where you leave with your entire system done, tested, and making money while you sleep.



You love your service business - but right now, your income is tied to how many hours you can physically work.
And let’s be honest… you’re already stretched.
You’re a few sick days, one slow season, or one cancelled contract away from panic. That’s not freedom - that’s survival mode.
Online income isn’t a luxury. It’s your safety net. It’s how you buy breathing room, reclaim your evenings, and create stability that doesn’t depend on you showing up every second of the day.
When you set your digital offers up right, they start working for you - not the other way around.
You’ll start collecting leads while you sleep.
Make sales while you’re with your kids.
And create more time, more money, and more flexibility - without burning out.
Because if you want to earn more without doing more - this is how you make that happen.

Knowing you’re meant for more and wondering if maybe this online thing just isn’t for you.
Working yourself into exhaustion trying to figure it out, and avoiding it altogether because it feels too big.
Watching others launch, wondering what secret they know that you don’t.
Feeling guilty when you spend time with your family and guilty when you don’t.
Wanting to quit - but knowing you can’t, because this has to work.
Maybe you’ve built a few things, launched something once or twice - and silence.
No leads. No sales. Just exhaustion.
You’re juggling clients, life, and late-night tutorials - and still wondering if this online thing will ever click.
Truth is? You’re not the problem.
You’ve just been building without the right foundation.
Knowing you’re meant for more and wondering if maybe this online thing just isn’t for you.
Working yourself into exhaustion trying to figure it out, and avoiding it altogether because it feels too big.
Watching others launch, wondering what secret they know that you don’t.
Feeling guilty when you spend time with your family and guilty when you don’t.
Wanting to quit - but knowing you can’t, because this has to work.
And honestly? It is.
You sit down and you can’t even be bothered to start because it just feels too big, too hard, too complicated
There’s nothing easy about juggling work, life, kids, clients, and trying to learn tech you never signed up for.
You’ve poured time, money, and heart into ideas that deserve to see the light of day - but the tech, the overwhelm, and the second-guessing keep pulling you back.
You don’t need more tutorials. You need a roadmap. And someone to walk beside you who’s been there, too.
You’ve got all these ideas that you're not sharing!
But right now, it feels messy, confusing, and like you're duct-taping your way through a system that you’re not even sure works.
And every day you don’t share them, someone else launches theirs first.



Are you are ready to...
Build aligned offers that sell themselves
Set up a simple system that brings in leads and sales on autopilot
Get your systems automated, your time back and launch without panic
Finally make money online without living behind your laptop
Create something you can grow, rinse, and repeat again and again
Then Align & Build will walk you through it - step by step.






Because it flips the script on how most women are trying to build their online business.
Instead of starting with a giant course, a high-ticket offer, or complicated funnels…
We build the foundations first...
Because it’s not just about tech.
Most people try to build the system before they know who they’re helping or what they’re really selling - and that’s why they stay stuck. My blueprint flips the script. We align first, build second.
That’s the secret to offers that sell and systems that scale.
We start simple - with offers that are aligned, quick to deliver, and easy to sell - and set up the exact system that collects leads, makes sales, and runs on autopilot in the background while you focus on life, family, and doing what you do best.

A clear plan. A working system. And the freedom to stop overthinking and start earning.
By the end, you’ll have your digital offers built, your automations live, and your sales system running - so you can finally breathe.
No more duct-taping platforms together.
No more burnout before you’ve even made a sale.
This blueprint works because it’s built for real women with real lives - and it’s proven.
I’ve used this exact method myself and with countless clients to turn ideas into income, and it works again and again.
You don’t need more information. You need a focused plan, simplified systems, and a foundation that actually fuels your growth.





Within 10 weeks you will have one full strategy, 3 digital offers and system to gather all the email leads that you are missing out on right now because you don't know how to do this AND you will also make sales along the way too! Your online business will finally be moving forward.
You get to use this process on repeat and once you know how to do this once, you will know how to do it a million times over.
The Silent Sales System
Build your own automated sales flow (My SSS framework) that works while you’re offline, bringing in leads, sending downloads, and making sales on autopilot. Rinse and repeat for every offer you create going forward.
Hot Seat Sessions
Get personalised eyes on your business during in hot seat sessions. Submit your questions in advance and get strategic support on your offers, tech, messaging, or whatever’s keeping you stuck, no fluff.
Live Masterclasses with Michelle
Learn the real strategy behind aligned offers, building your audience, setting up your system, and marketing in a way that feels doable (and actually works).
Plug-and-Play Templates
No more guessing what to write - just copy and personalise your emails, DMs, and sales pages using proven frameworks that convert.
Step-by-Step Tech Tutorials
The easiest way to get it done - with videos that walk you through setting everything up inside Go High Level or any white label version like, FEA Create or Funnel Sketchers.
Private Community
Post your questions, get personal support from me, and feel confident you're doing it right - no more late-night tutorials that leave you more confused than when you started.
Guest Expert Trainings
Learn from the best with bonus trainings from top industry experts in sales, money, and social media - giving you fresh insights to grow faster, with more confidence.
Discovery & Dream Life Module
Get instant access before the live program begins - with a bonus class and guided worksheets to help you map out your dream life and align your business goals before we dive in.
This is where your ideas stop sitting in your notes app and start turning into real offers, with systems that do the heavy lifting - even while you sleep.
Weeks includes live calls, hybrid coaching (my eyes on your stuff!), system reviews, audits, and community support inside our private group (max 20 women).
Discover & Align - Your Reset Before We Begin
INSTANT ACCESS
Before we dive into building your online business, we’re starting with the most important work - you. If you want to get value out of this experience, you need to commit and it starts here with your pre work!
This prep module is designed to get you unstuck, clear, and excited about what’s ahead.
I know you’ve been circling in a loop of frustration, stress, and burnout - pouring energy into offers, tech, and ideas that never quite land. You’ve felt the dread, the tension, the “why isn’t this working for me?” spiral.
That ends here.
With instant access to a powerful workbook and audio lesson, we’ll uncover why you’ve felt this way for so long and start shifting you into a place where where creating feels fun, aligned, easy, and safe.
By the time we move into the live 8 weeks, you’ll feel clear, confident, and empowered - ready to build from a foundation that feels good for you and sets you up for success.
Guest Expert Masterclass: With Gemma Heard - The Money Mentor Who Changes Everything
INSTANT ACCESS TO THIS BONUS
Meet Gemma Heard, award-winning accountant and creator of the Magic Number™ framework - the tool that’s transformed the way hundreds of women run their businesses and live their lives.
With over 20 years of global finance experience, Gemma has helped business owners replace money stress with complete clarity. She’s the woman who takes you from guessing your income goals… to knowing exactly what you need to earn to create the life you actually want.
Her Magic Number™ has helped women buy dream homes, take 5-star holidays, and finally feel in control of their finances - all without working harder or adding more to their plate.
When you join Align & Build, Gemma will walk you through finding your own Magic Number™ in Week 1, so you can make confident decisions, price your offers with purpose, and start building a business that gives you freedom instead of burnout.
WEEK 1 - Nail Your Niche
Live Kickoff Masterclass with Michelle
Get clear on who you’re helping and where they are on their journey. This is about understanding the real person behind your offer and what they actually need right now so you can attract the clients who are ready to buy.
WEEK 2 - Define Your Client
Live Masterclass with Michelle
This week, you’ll uncover the real problem your ideal client is trying to fix - not the one you think they have. You’ll learn how to identify what’s really keeping them stuck so you can create offers that speak directly to what they’re searching for (and willing to pay for).
WEEK 3 - Create Your Unique Blueprint
Live Workshop with Michelle
This week, you’ll craft the foundation that everything else in your business will be built from - your own unique blueprint. It’s what sets you apart, keeps you aligned, and becomes the anchor for every offer you create moving forward. Once this is in place, everything else starts to flow.
WEEK 4 - Map Out Your Paid Quick Win Offers
Live Workshop with Michelle
Now it’s time to bring your ideas to life. Using your unique blueprint, you’ll map out your low-cost and bump offers the first pieces of your profitable offer suite. This week is all about clarity and strategy, creating offers that connect deeply with your audience and lead them naturally toward your bigger transformation.
WEEK 5 - Build Your Paid Quick Wins
Hot seat session with Michelle
This week is where everything starts to come together. You’ll take the offers you mapped out in Week 4 and turn them into real, ready-to-sell digital products. With guidance and feedback every step of the way, you’ll create offers that look professional, feel aligned, and are built to convert.
WEEK 6 - Map Out Your Free Quick Win
Hot seat session with Michelle
This week, you’ll design your free quick-win offer - the piece that bridges the gap between social media and your email list. You’ll learn how to create something irresistible that attracts your ideal clients, gives them an instant result, and starts building trust from the very first click.
WEEK 7 - Build Your Free Quick W2
Community Support + Q & A Session
Now it’s time to bring your free offer to life. You’ll build out your quick-win resource and set it up so it’s ready to share. By the end of this week, you’ll have a fully built lead magnet designed to grow your email list with the right people - and start turning followers into future buyers.
WEEK 8 & 9 - Build the Tech
Hot seat session with Michelle
This is where it all comes together. Over these two weeks, you’ll follow step-by-step tutorials inside the Go High Level platform to connect every part of your business into one seamless system - your own Silent Sales System. You’ll have access to ready-to-use templates so you can build fast, without second-guessing a thing. And once everything’s live, my team and I will personally audit your setup to make sure every automation, offer, and email is working perfectly - so you can launch with total confidence.
WEEK 10 - Launch, Get Visible & Share It With the World
Guest Expert Masterclasses + Final Live Session with Michelle
This is where you take everything you’ve built and confidently share it with the world. You’ll learn how to sell with ease and show up online with clarity and confidence through two live expert masterclasses - one on sales with Mia Butler and one on social media visibility with Holly Newman. You’ll also join me for a final live session where I’ll walk you through bonus tech tutorials on how to grow and nurture your email list, helping you turn your audience into loyal buyers long after the program ends.
WEEK 10 - Sell Confidently - Guest Expert Masterclasses: With Mia Butler - The Sales Expert
Live Masterclasses with Guest Sales Expert Mia Butler
You’ll get high-impact strategy from a Sales Coach on how to consistently grow, engage, and sell with confidence.
Meet Your Guest Expert: Mia Butler
Inside the Align and Build program, you’ll be joined by Mia Butler, a Sales Coach, Mentor, and Speaker known for her zero-fluff, straight-talking approach to making sales simple, sustainable, and actually enjoyable.
With years of experience leading 8-figure corporate sales teams, Mia now helps entrepreneurs create consistent income using her signature 5-a-Day Sales Method. Whether you're aiming for your first £2k month or dreaming of scaling past £10k+, Mia is here to show you how to build a repeatable sales process that feels aligned and doable - no sleaze or hustle required.
She’s also the founder of Unstoppable Selling and Sales Lifestyle and was recently named one of the Top 100 Sales Influencers of 2025 by The Growth Hub.
Get ready for a masterclass full of clarity, confidence, and real strategies you can implement straight away, even with limited time. You're going to love her.
WEEK 10 - Share it - Guest Expert Masterclass: With Holly Newman - Social Media Expert
Live Masterclass - Social Media Guest Expert.
Time to market your offers! We’ll focus on visibility, email list growth, and how to share what you’ve built without feeling salesy or stuck.
Meet Your Guest Expert: Holly
When it comes to building a brand and generating sales on social media - Holly doesn’t just teach it. She’s lived it.
With 13 years of hands-on experience growing businesses through Instagram (including her own award-winning retail brand at just 22), Holly brings more than content strategy she brings real marketing that moves people to buy.
A marketing expert, social media coach, and Instagram pro with over 65,000 followers, Holly specialises in helping business owners grow without paid ads by using storytelling, psychology, and smart positioning.
She’s not just about Canva and captions - she’s here to show you how to use social to actually sell. Get ready to shift how you show up online and learn what really drives results.
ALIGN AND BUILD IS BUILT FOR REAL LIFE AND REAL RESULTS.
Because this isn’t just learning. It’s doing.
You don’t walk away with “knowledge” - you walk away with a fully built business foundation. You’ll build your system with my eyes on every part of it. You’ll know it’s right, it’s aligned, and it works.
Here’s how it works…
You’ll start with a prep module. Instant access to clear the clutter, align your goals, and set yourself up for success before we dive in.
From there, each week combines:
Live Masterclasses with Michelle or a guest experts to guide you step-by-step to create, launch and sell your digital offers.
Audio lessons, tech tutorials, templates + workbooks to support the work you will do inbetween the live classes so you never start from scratch.
Hands-on Hot Seat Calls over the 10 weeks, where you can bring your specific questions and get direct feedback from Michelle
Weekly Q&A support inside the community chat with Michelle so you’re never left stuck or second-guessing
Headspace time built in for you to work on creating and doing the homework. So it's not back-to-back. It has been designed to allow the learning and implementation time for the big outcome at the end
Rinse and Repeat. Once you've learnt this, you can do it again on your own. A one-of-a-kind [bargain] investment that you can rinse and repeat forever
Audits. Get your entire system audited so you can launch with total confidence.

You will learn how to build a business that runs without burning you out. What to do and you’ll actually do it. You’ll learn how to align your offers, automate your income, and finally set up the backend of your business the right way once and for all.
And just like that you have stopped guessing what to do next, spending nights in tech tutorials and wondering if it's ever going to work.
This is for the woman who’s already juggling her service business, family life, and trying to squeeze in her online dreams at 9pm when she’s completely exhausted - and who’s finally ready to stop wasting time on things that don’t work.




You’ve stopped circling the idea - and started building the business that actually works for you.
Imagine This... By The End of 2026 You Have...
Offers aligned and ready
Tech systems that work seamlessly behind the scenes.
An online business that covers the bills and gives you breathing room..
A growing email list and consistent sales notifications.
Time, freedom, and pride in what you’ve built - finally.
No more circling. No more “someday.”
Just a fully built online business system that’s ready to work for you now and scale into 2026.


This is your turning point.
Your ideas deserve to be out in the world. Let’s make it happen.
The moment you stop sitting on your ideas, stop second-guessing the tech, and finally build a business that fits your life - not one that drains it.
In just 10 weeks, you’ll go from stuck and scattered to confident and clear - with a system that’s ready to grow with you, a clear connected suite of digital offers, a fully automated system, the confidence to launch and freedom to spend your time where it matters the most.



Get instant access to Align and Build for just
£1,197 BLACK FRIDAY WEEKEND ONLY!
(Total value £2,997)
PRESELL ONLY AVAILABLE 25TH - 28TH AUGUST 2025

Full 10-week program
2 Live Masterclasses and 2 Hotseat calls with Michelle
Plug-and-play templates (emails, DMs, sales forms) personalised for your brand and offers
Step-by-step tech tutorial videos to set up your own Silent Sales System
Private community access + weekly Q&A support
Lifetime access to all trainings
Instant access to the Prep Work + Discovery Workbook
3 Guest expert sessions to map your money goals, sharpen your marketing and social media messaging, and confidently launch for sales.
Hot seat coaching + support to get unstuck fast and stay in momentum
Your PRESELL Investment: £997 until 29th August
(Payment plans available with Klana at checkout)
Everything in the Standard Track PLUS:
2 x 1:1 Power Hour Sessions with Michelle. (Valued at £490 alone - get personalised strategy, support, and tech help tailored to you, you choose)
Access to my Exclusive Branding Class. Perfect your visuals, message, and online presence with confidence.
This is the perfect option if you want more direct feedback, accountability, and hands-on help from Michelle to fast-track your results.
This is the perfect option if you want more direct feedback, accountability, and hands-on help from Michelle to fast-track your results.
Your PRESELL Investment: £1,297 until 29th August
(Payment plans available with Klana at checkout)
The kind that gives you the income now, the structure to grow, and the space to breathe again.
Here’s what happens next:
Get immediate access to your Welcome Module and first steps
Join the private community space and start connecting from 28th December
Mark your calendar - we kick off 30th December with week one!
You’re still just thinking about starting a business and you’re not ready to take any action yet
If you are already earning over £5k a month with your digital products and automated systems
You’re looking for someone to build your entire business for you without doing any of the prep work
You’re not willing to define or redefine your foundations - audience, niche, and offer clarity
You want to keep building big-ticket offers with no list and no leads or sales
You’re hoping to avoid doing any tech work, even with step-by-step support. (Unless you purchase the add on Done for You bundle at the checkout.)
You’re not open to doing things differently, even if what you’ve been doing hasn’t worked
This is the work that will take you from “where do I even start?” to “this actually feels like mine.”
Perfect. That’s exactly what we build first. This program is designed to help you grow your audience and your email list with the right people (and make some sales along the way) - so when you build your next offers are ready, there are actual buyers waiting.
Our next round begins with the kickoff call on December 30th. You’ll get immediate access to your pre-program modules when you join.
We keep the group small - a maximum of 20 women - so you get personal feedback and attention on your business.
Yes! Absolutely. Align & Build is for anyone who wants to start creating and selling digital offers online. Whether you’ve had a side hustle, a creative idea, or you’re ready to pivot into something new - this is your starting point.
100%. If you’ve built a following but haven’t turned it into consistent income, this is exactly where you need to be. You’ll learn how to take your audience off social media (where you don’t own your following) and onto your email list, while building systems that automate sales and simplify your offers at the same time so you just have to focus on creating content and drive them to your offers.
Yes - it’s perfect for you. We’re going back to create a solid foundation that everything else can build from.
If you’ve launched before and didn’t get sales, it’s likely because you didn’t have the right audience in place yet - and no system guiding them through to purchase.
This process helps you build that audience, nurture them with the right content, and sell aligned offers with confidence.
So when you’re ready to launch your mid or high-ticket offers down the track - you’ll already have the perfect people ready and waiting to buy.
You’ve probably skipped straight to building big offers without the right foundation (so did I!). Inside Align & Build, you’ll finally build the system first - one that collects leads, makes sales, and actually works for your business.
Perfect - that’s who it’s made for. You’ll have my exact blueprints, pre-recorded tech lessons, and live support every step of the way. You’ll get step-by-step tutorials - no fluff, no complicated setups. These are the exact systems I use for myself and my clients, broken down clearly so you’re not wasting hours piecing it together. There is also a Done for You option on the checkout page if you want to outsource the tech to us and free up some time.
You can use any white labeled version of GHL or GHL as that’s what I’ll be teaching and building on. If you aren't set up with an account yet and would like a free 14 day trial just message me for a link - but if you’re using something else and know how to navigate it, the strategy still applies. There’s also support and trainings for Stan Store users too.
That’s what Week 1 & 2 are for. We’ll nail your niche and map out aligned offers that are actually sellable (and exciting). Even if you’ve got a million ideas and no clarity right now - we’ll sort that.
Absolutely. We will have hot seat sessions you can submit your questions for me to answer and on Thursdays I will answer questions in the community where we’ve got a private community where you’ll feel supported and seen every step of the way.
You’ll need some focused work time each week - this isn’t a “watch and hope” course. You’ll need to put in the work, but once it’s done, it’s done.
You’ll walk away with a complete system that you can tweak and evolve as your brand grows - no more starting from scratch.
Once the tech is set up, you’ll be able to duplicate it again and again, knowing it’s all connected and working the right way.
You are literally building a system you can rinse and repeat.
And remember… you’ve been trying to get this over the line for ages.
Give it 8 weeks - and it’ll finally be done.
Perfect - you’re exactly who Align & Build is for.
You’ve already proven there’s demand for what you do. Now it’s time to turn that expertise into digital offers that give you more freedom, flexibility, and income without adding more to your already full schedule.
This program will help you create your first digital offers, build the system that sells them, and finally start transitioning your income online - without the overwhelm.
If you’ve been saying “maybe next time” for months (or years)… this is your sign. This program is designed for women like you - ambitious, tired, and stuck. Let’s get you unstuck now, so you’re not still here this time next year.
Life happens, and that’s okay. You’ll have lifetime access to the program materials, so you can catch up when the time is right for you.
Whether you miss a week or need to pause and come back later, everything is there waiting for you. This isn’t about rushing - it’s about finally finishing and building something that lasts.
It’s Time to Build the Business You Can’t Stop Dreaming About
Stop circling in frustration and start building a simple, scalable system that brings in leads and sales while you live your life. Your foundation starts here - and in 10 weeks, it’s done.
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