Your Silent Sales System
THIS IS FOR YOU IF...
You’re running a service business with a head full of ideas… and you’ve already tried or thought about turning them into online income - but the tech, the time, and the lack of strategy has left you stuck.
You’re not the problem. You just need the right foundation.
What if, in just 8 weeks (ready by 12th November, right in time for Black Friday)… you had your digital offers ready, a system running that finally gives you what you’ve been chasing for months: consistent leads, effortless sales, and the relief of knowing your business is actually moving forward.
Value £2,222.
Today's Price £1,197
PRESELL ENDS
Align and Build is an 8-week group experience designed for women who are done trying to figure it all out on their own.
If you’ve been piecing together digital offers, watching endless tutorials, and still feel like nothing’s working - this is your shortcut.
Inside Align and Build, you’ll finally create the foundation your online business has been missing - with clear guidance, simple systems, and tech that actually works.
By the end of 8 weeks, you’ll have a lead-generating, sales-making system set up and ready to go - so you can stop second-guessing and start selling.
No more overwhelm. No more wasted time. Just momentum, clarity, and an online business that finally works for you.
WHAT IF YOU COULD SET UP A SIMPLE SYSTEM THAT BRINGS IN LEADS AND SALES ON AUTOPILOT
So you can focus on living your life, showing up with confidence, and building an audience that’s ready for your next offer?
Just like my clients...
Why You Need an Online Income Stream
(Like, Yesterday):
You love your service business - but right now, your income is tied to how many hours you can physically work.
And let’s be honest… you’re already stretched.
Adding an online income stream doesn’t mean starting over - it means creating smart systems that support what you’ve already built.
You’ll start collecting leads while you sleep.
Make sales while you’re with your kids.
And create more time, more money, and more flexibility - without burning out.
Because if you want to earn more without doing more - this is how you make that happen.
Right now, I know you’re stuck somewhere between “I’ve tried this before…” and “I have no clue where to start.”
Maybe you’ve built a few things, launched something once or twice - and silence.
No leads. No sales. Just exhaustion.
You’re juggling clients, life, and late-night tutorials - and still wondering if this online thing will ever click.
Truth is? You’re not the problem.
You’ve just been building without the right foundation.
Right now, I know you’re stuck somewhere between “I’ve tried this before…” and “I have no clue where to start.”
Maybe you’ve built a few things, launched something once or twice - and crickets.
No leads. No sales. Just exhaustion.
You’re juggling clients, life, and late-night tutorials - and still wondering if this online thing will ever click.
Truth is? You’re not the problem.
You’ve just been building without the right foundation.
THIS WHOLE DIGITAL PRODUCT THING FEELS LIKE A LOT.
You sit down and you can’t even be bothered to start because it just feels too big, too hard, too complicated
And your brain? Full of thoughts like:
“Can I actually make something people want to buy?”
“Isn’t the market already too saturated?”
“Do I need a fancy funnel or some big course to even get started?”
“What tech do I use? How do I connect it all?!”
“What if I do all this work and nobody buys it… again?”
You’ve got all these ideas that you're not sharing!
But right now, it feels messy, confusing, and like you're duct-taping your way through a system that you’re not even sure works.
You're not alone. And you're not doing it wrong.
You just need a simpler, clearer way in - with strategy, structure, and support.
TRUST ME… I’VE BEEN EXACTLY WHERE YOU ARE
So instead of staying stuck in tech overwhelm and second-guessing your offers, I’ll walk you step-by-step through the proven system I use to help clients go from stuck to making sales - on autopilot.
I want it to be simple for you to create the right offers that naturally sell - straight from your freebie - with the tech set up in a way that takes the overwhelm out of it.
Imagine waking up to new downloads and sales like these, knowing your system is working behind the scenes while you live your life.
Or knowing that every time you share content, it's not just to stay visible - it's guiding your audience toward your offers and generating real momentum in your business.
BTW... I’ve been working closely with clients on their offers for the past 3.5 years, and this system is exactly what’s helped me generate leads and sales consistently while helping my clients get unstuck fast.
Why? Because we strip it all back, reset the foundation, and finally build it right.
IF YOU ARE READY TO...
Build offers that feel aligned and actually sell
Set up a simple system that brings in leads and sales on autopilot
Understand how the tech fits together without drowning in tutorials
Stop procrastinating and finally get this done
Create something you can grow, rinse, and repeat again and again
Then Align & Build will walk you through it - step by step.
Why My Signature Blueprint Works
Because it flips the script on how most women are trying to build their online business.
Instead of starting with a giant course, a high-ticket offer, or complicated funnels…
We build the foundation first.
We start simple - with offers that are aligned, quick to deliver, and easy to sell - and set up the exact system that collects leads, makes sales, and runs on autopilot in the background while you focus on life, family, and doing what you do best.
What Align & Build gives you.
No more duct-taping platforms together.
No more “launch and hearing silence.”
No more burnout before you’ve even made a sale.
This blueprint works because it’s built for real women with real lives - and it’s proven.
I’ve used this exact method myself and with countless clients to turn ideas into income, and it works again and again.
You don’t need more information. You need a focused plan, simplified systems, and a foundation that actually fuels your growth.
What’s Inside Align & Build
Within 8 weeks you will have one full strategy, 3 digital offers and system to gather all the email leads that you are missing out on right now because you don't know how to do this AND you will also make sales along the way too! Your online business will finally be moving forward.
You get to use this process on repeat and once you know how to do this once, you will know how to do it a million times over.
The Silent Sales System
Build your own automated sales flow (My SSS framework) that works while you’re offline, bringing in leads, sending downloads, and making sales on autopilot. Rinse and repeat for every offer you create going forward.
Hot Seat Sessions
Get personalised eyes on your business during in 2 hot seat sessions. Submit your questions in advance and get strategic support on your offers, tech, messaging, or whatever’s keeping you stuck, no fluff.
Live Masterclasses with Michelle
Learn the real strategy behind aligned offers, building your audience, setting up your system, and marketing in a way that feels doable (and actually works).
Plug-and-Play Templates
No more guessing what to write - just copy and personalise your emails, DMs, and sales pages using proven frameworks that convert.
Step-by-Step Tech Tutorials
The easiest way to get it done - with videos that walk you through setting everything up inside Go High Level, FEA Create, or Stan Store (your choice).
Private Community
Post your questions, get personal support from me, and feel confident you're doing it right - no more late-night tutorials that leave you more confused than when you started.
Guest Expert Trainings
Learn from the best with bonus trainings from top industry experts in sales, money, and social media - giving you fresh insights to grow faster, with more confidence.
Discovery & Dream Life Workbook
Get instant access before the live program begins - with a bonus class and guided worksheets to help you map out your dream life and align your business goals before we dive in.
Lets take a peak inside what you are going to learn
This is where your ideas stop sitting in your notes app and start turning into real offers, with systems that do the heavy lifting - even while you sleep.
Discover & Align - Your Reset Before We Begin
INSTANT ACCESS
Before we dive into building your online business, we’re starting with the most important work - you. If you want to get value out of this experience, you need to commit and it starts here with your pre work!
This prep module is designed to get you unstuck, clear, and excited about what’s ahead.
I know you’ve been circling in a loop of frustration, stress, and burnout - pouring energy into offers, tech, and ideas that never quite land. You’ve felt the dread, the tension, the “why isn’t this working for me?” spiral.
That ends here.
With instant access to a powerful workbook and audio lesson, we’ll uncover why you’ve felt this way for so long and start shifting you into a place where where creating feels fun, aligned, easy, and safe.
By the time we move into the live 8 weeks, you’ll feel clear, confident, and empowered - ready to build from a foundation that feels good for you and sets you up for success.
Guest Expert Masterclass: With Gemma Heard - The Money Mentor Who Changes Everything
WEEK ONE
Meet Gemma Heard, award-winning accountant and creator of the Magic Number™ framework - the tool that’s transformed the way hundreds of women run their businesses and live their lives.
With over 20 years of global finance experience, Gemma has helped business owners replace money stress with complete clarity. She’s the woman who takes you from guessing your income goals… to knowing exactly what you need to earn to create the life you actually want.
Her Magic Number™ has helped women buy dream homes, take 5-star holidays, and finally feel in control of their finances - all without working harder or adding more to their plate.
When you join Align & Build, Gemma will walk you through finding your own Magic Number™ in Week 1, so you can make confident decisions, price your offers with purpose, and start building a business that gives you freedom instead of burnout.
WEEK 1 - Nail Your Niche + Aligned Offers
Live Kickoff Masterclass with Michelle
Define your ideal client, carve out your profitable niche, and get crystal clear on the kind of offers you actually want to sell.
WEEK 2 - The Silent Sales System
Live Masterclass with Michelle
Learn how to create a freebie your dream client actually wants - and how to make money from it straight away.
WEEK 3 - Design Offers That Sell
Hot seat session with Michelle
Plus I'll show you what works (and what doesn’t), walk you through real examples, and help you build digital offers you feel proud of.
WEEK 4 - Plug In Your Copy
No more staring at a blank page. Use plug-and-play templates to write all the words that do the selling for you - designed to work for YOUR offer. Sales pages, email automations, and more.
WEEK 5 - Build the Tech (Part 1)
Start setting up your system - even if you’re not techy. Step-by-step tutorials walk you through it using Go High Level, FEA Create, or Stan Store.
WEEK 6 - Build the Tech (Part 2)
Hot seat session with Michelle
We finish building the funnel for your digital offers - plug them into your Silent Sales System - get it connected, tested, and ready to roll.
WEEK 7 - Get Visible + Sell Confidently - Guest Expert Masterclass: With Mia Butler - The Sales Expert
Live Masterclasses with Guest Sales Expert Mia Butler
You’ll get high-impact strategy from a Sales Coach on how to consistently grow, engage, and sell with confidence.
Meet Your Guest Expert: Mia Butler
Inside the Align and Build program, you’ll be joined by Mia Butler, a Sales Coach, Mentor, and Speaker known for her zero-fluff, straight-talking approach to making sales simple, sustainable, and actually enjoyable.
With years of experience leading 8-figure corporate sales teams, Mia now helps entrepreneurs create consistent income using her signature 5-a-Day Sales Method. Whether you're aiming for your first £2k month or dreaming of scaling past £10k+, Mia is here to show you how to build a repeatable sales process that feels aligned and doable - no sleaze or hustle required.
She’s also the founder of Unstoppable Selling and Sales Lifestyle and was recently named one of the Top 100 Sales Influencers of 2025 by The Growth Hub.
Get ready for a masterclass full of clarity, confidence, and real strategies you can implement straight away, even with limited time. You're going to love her.
WEEK 8 - Share It With the World - Guest Expert Masterclass: With Holly Newman - Social Media Expert
Live Masterclass - Social Media Guest Expert.
Time to market your offers! We’ll focus on visibility, email list growth, and how to share what you’ve built without feeling salesy or stuck.
Meet Your Guest Expert: Holly
When it comes to building a brand and generating sales on social media - Holly doesn’t just teach it. She’s lived it.
With 13 years of hands-on experience growing businesses through Instagram (including her own award-winning retail brand at just 22), Holly brings more than content strategy she brings real marketing that moves people to buy.
A marketing expert, social media coach, and Instagram pro with over 65,000 followers, Holly specialises in helping business owners grow without paid ads by using storytelling, psychology, and smart positioning.
She’s not just about Canva and captions - she’s here to show you how to use social to actually sell. Get ready to shift how you show up online and learn what really drives results.
What makes Align & Build different?
ALIGN AND BUILD IS BUILT FOR REAL LIFE AND REAL RESULTS.
Over 8 weeks, we’ll work together inside a group experience to set up your 3 aligned digital offers and you will build your silent sales system - the exact strategy I use for myself and my clients.
Here’s how it works…
You’ll start with a prep module. Instant access to clear the clutter, align your goals, and set yourself up for success before we dive in.
From there, each week combines:
Live Masterclasses with Michelle or a guest experts to guide you step-by-step to create, launch and sell your digital offers.
Audio lessons, tech tutorials, templates + workbooks to support the work you will do inbetween the live classes so you never start from scratch.
2 Hands-on Hot Seat Calls over the 8 weeks, where you can bring your specific questions and get direct feedback from Michelle
Weekly Q&A support inside the community chat with Michelle so you’re never left stuck or second-guessing
Headspace time built in for you to work on creating and doing the homework. So it's not back-to-back. It has been designed to allow the learning and implementation time for the big outcome at the end
Rinse and Repeat. Once you've learnt this, you can do it again on your own. A one-of-a-kind [bargain] investment that you can rinse and repeat forever
You will learn what to do and you’ll actually do it - with my templates, my strategy, my support, and a system that’s live and working in just 8 weeks.
This is for the woman who’s already juggling her service business, family life, and trying to squeeze in her online dreams at 9pm when she’s completely exhausted - and who’s finally ready to stop wasting time on things that don’t work.
INTRODUCING
INTRODUCING
INTRODUCING
INTRODUCING
And just like that?
You’ve stopped circling the idea - and started building the business that actually works for you.
You’re not behind.
You’re right on time.
Let’s do this together.
IMAGINE THIS...
By 12th November, ready for Black Friday!
Offers aligned and ready
Systems set up
Passive income streams in place
All set to start bringing in extra money for Christmas with your next big idea locked and loaded.
No more circling. No more “someday.”
Just a fully built online business system that’s ready to work for you now and scale into 2026.
This is your turning point.
The moment you stop sitting on your ideas, stop second-guessing the tech, and finally build a business that fits your life - not one that drains it.
In just 8 weeks, you’ll go from stuck and scattered to confident and clear - with a system that’s ready to grow with you, and digital offers that feel aligned, exciting, and profitable.
Your ideas deserve to be out in the world. Let’s make it happen.
If you're ready to create digital products people actually want and build a simple system that sells them on autopilot…
Get instant access to Align and Build for just £1,197
(Total value £2,222)
PRESELL ONLY AVAILABLE 25TH - 28TH AUGUST 2025
You can join the Align and Build experience in two ways - whichever you choose, you’ll be setting up a simple system that brings in leads and sales on autopilot… and builds the foundation for long-term online income.
Standard Track - £1,197
(Value: £2,222)
A complete ‘online business in a box’ built to finally work for you.
Full 8-week program
2 Live Masterclasses and 2 Hotseat calls with Michelle
Plug-and-play templates (emails, DMs, sales forms) personalised for your brand and offers
Step-by-step tech tutorial videos to set up your own Silent Sales System
Private community access + weekly Q&A support
Lifetime access to all trainings
Instant access to the Prep Work + Discovery Workbook
3 Guest expert sessions to map your money goals, sharpen your marketing and social media messaging, and confidently launch for sales.
Hot seat coaching + support to get unstuck fast and stay in momentum
Your PRESELL Investment: £997 until 29th August
(Payment plans available with Klana at checkout)
VIP Track – £1,497
(Value: £2,957)
Only 10 spots available
Everything in the Standard Track PLUS:
2 x 1:1 Power Hour Sessions with Michelle. (Valued at £490 alone - get personalised strategy, support, and tech help tailored to you, you choose)
Access to my Exclusive Branding Class. Perfect your visuals, message, and online presence with confidence.
This is the perfect option if you want more direct feedback, accountability, and hands-on help from Michelle to fast-track your results.
This is the perfect option if you want more direct feedback, accountability, and hands-on help from Michelle to fast-track your results.
Your PRESELL Investment: £1,297 until 29th August
(Payment plans available with Klana at checkout)
Ready to finally build the business you can’t stop thinking about?
The kind that gives you the income now, the structure to grow, and the space to breathe again.
Here’s what happens next:
Get immediate access to your Welcome Module and first steps
Join the private community space and start connecting from 15th September
Mark your calendar - we kick off 17th September with our Money Masterclass & expert Gemma Heard
Who is this not for.
You’re still just thinking about starting a business and you’re not ready to take any action yet
If you are already earning over £5k a month with your digital products and automated systems
You’re looking for someone to build your entire business for you without doing any of the prep work
You’re not willing to define or redefine your foundations - audience, niche, and offer clarity
You want to keep building big-ticket offers with no list and no leads or sales
You’re hoping to avoid doing any tech work, even with step-by-step support. (Unless you purchase the add on Done for You bundle at the checkout.)
You’re not open to doing things differently, even if what you’ve been doing hasn’t worked
This is the work that will take you from “where do I even start?” to “this actually feels like mine.”
Still on the fence? Let’s get those questions answered so you can feel confident moving forward…
You’ve got questions? I’ve got answers.
Q: What if I don’t have an audience yet? (email list or online following)
Perfect. That’s exactly what we build first. This program is designed to help you grow your audience and your email list with the right people (and make some sales along the way) - so when you build your next offers are ready, there are actual buyers waiting.
Q: Will this work for me if I’m not a service-based business?
Yes! Absolutely. Align & Build is for anyone who wants to start creating and selling digital offers online. Whether you’ve had a side hustle, a creative idea, or you’re ready to pivot into something new - this is your starting point.
Q: I already have an audience but feel like my tech and offers are a mess. Is this still for me?
100%. If you’ve built a following but haven’t turned it into consistent income, this is exactly where you need to be. You’ll learn how to take your audience off social media (where you don’t own your following) and onto your email list, while building systems that automate sales and simplify your offers at the same time so you just have to focus on creating content and drive them to your offers.
Q: I already have some bits built online - a few systems set up, some offers created - but barely any sales or downloads. Will this still work for me?
Yes - it’s perfect for you. We’re going back to create a solid foundation that everything else can build from.
If you’ve launched before and didn’t get sales, it’s likely because you didn’t have the right audience in place yet - and no system guiding them through to purchase.
This process helps you build that audience, nurture them with the right content, and sell aligned offers with confidence.
So when you’re ready to launch your mid or high-ticket offers down the track - you’ll already have the perfect people ready and waiting to buy.
Q: I’ve tried before and nothing worked. How is this different?
You’ve probably skipped straight to building big offers without the right foundation (so did I!). Inside Align & Build, you’ll finally build the system first - one that collects leads, makes sales, and actually works for your business.
Q: I’m not techy. Can I still do this?
Yes. You’ll get step-by-step tutorials - no fluff, no complicated setups. These are the exact systems I use for myself and my clients, broken down clearly so you’re not wasting hours piecing it together. There is also a Done for You option on the checkout page if you want to outsource the tech to us and free up some time.
Q: Do I need to be using FEA Create / Go High Level?
That’s what I’ll be teaching and building on - but if you’re using something else and know how to navigate it, the strategy still applies. There’s also support and trainings for Stan Store users too.
Q: What if I don't have a clear offer yet?
That’s what Week 1 & 2 are for. We’ll nail your niche and map out aligned offers that are actually sellable (and exciting). Even if you’ve got a million ideas and no clarity right now - we’ll sort that.
Q: Will I have support if I get stuck?
Absolutely. We will have 2 hot seat sessions you can submit your questions for me to answer and on Thursdays I will answer questions in the community where we’ve got a private community where you’ll feel supported and seen every step of the way.
Q: How much time will I need each week?
You’ll need some focused work time each week - this isn’t a “watch and hope” course. You’ll need to put in the work, but once it’s done, it’s done.
You’ll walk away with a complete system that you can tweak and evolve as your brand grows - no more starting from scratch.
Once the tech is set up, you’ll be able to duplicate it again and again, knowing it’s all connected and working the right way.
You are literally building a system you can rinse and repeat.
And remember… you’ve been trying to get this over the line for ages.
Give it 8 weeks - and it’ll finally be done.
Q: What if I’m a fully booked service business owner and don’t have any offers online yet?
Perfect - you’re exactly who Align & Build is for.
You’ve already proven there’s demand for what you do. Now it’s time to turn that expertise into digital offers that give you more freedom, flexibility, and income without adding more to your already full schedule.
This program will help you create your first digital offers, build the system that sells them, and finally start transitioning your income online - without the overwhelm.
Q: I’m already so stretched - is this really the right time?
If you’ve been saying “maybe next time” for months (or years)… this is your sign. This program is designed for women like you - ambitious, tired, and stuck. Let’s get you unstuck now, so you’re not still here this time next year.
Q: What happens if I miss a week?
Life happens, and that’s okay. You’ll have lifetime access to the program materials, so you can catch up when the time is right for you.
Whether you miss a week or need to pause and come back later, everything is there waiting for you. This isn’t about rushing - it’s about finally finishing and building something that lasts.
It’s Time to Build the Business You Can’t Stop Dreaming About
Stop circling in frustration and start building a simple, scalable system that brings in leads and sales while you live your life. Your foundation starts here - and in 8 weeks, it’s done.
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